STRATEGY
01
Strategy is where we decide what this event is doing for your brand and the people in the room. We get clear on why it’s happening, what needs to shift, and how this moment fits into the bigger picture. We align purpose, audience, and context resulting in clarity and every choice supports that.
INCLUDES:
‣ Event strategy & positioning
‣ Purpose & narrative development
‣ Guest profile & behavioural insight
‣ Experience goals & success metrics
‣ Budget strategy & allocation
‣ High-level planning & timeline design
CREATIVE DIRECTION
02
Creative direction turns the plan into something people can feel. We set the core idea, mood, and visual language, then shape how guests move through space and time: from first arrival to final moment. Every detail is chosen with intent, so the whole experience reads as one clear story.
INCLUDES:
‣ Concept development
‣ Mood, tone & visual direction
‣ Spatial & sensory design
‣ Lighting, sound, and decor direction
‣ Styling & material palette
‣ Experience arc (entry → peak → close)
‣ Creative deck for internal + vendor teams
EVENT PRODUCTION
03
Production is where the work leaves the page. We bring the right partners together, manage the moving parts, and run the day so everything lands the way it was designed to. Our team holds the details and the timing; your team gets to be with your guests while the experience unfolds.
INCLUDES:
‣ Vendor sourcing & management
‣ Logistics, staffing & scheduling
‣ Technical production (AV, lighting, staging)
‣ Decor installation & styling
‣ Catering & hospitality coordination
‣ Travel & transport
‣ On-site management & showcalling
‣ Full setup → breakdown
‣ Post-event wrap & reporting